Crafting Your Brand Identity


In today’s saturated market, setting your culinary brand apart from the competition is crucial. But how do create an identity that’s authentic, consistent & cohesive?

Join us for an informative webinar for food folks looking to elevate their brand identity. During this session, our panelists will share insights on how to craft a unique brand that reflects your culinary style, expertise, and personal values. Whether you’re a seasoned food professional or just starting out, this webinar is a must-attend event for anyone looking to build a strong and recognizable brand in the culinary industry.


In this webinar, hosted in collaboration with Black Food Folks, we discuss:

1) Where to start when building a brand

2) The common mistakes entrepreneurs make when crafting their brand

3) How your brand can evolve over time

Meet Our Panelists


Emily helps brands establish their positioning and core stories, find their voice, understand their audience, and go to market. She has worked with pre- and post- launch DTC businesses, B2B businesses, museums, and publishers in NYC and London.


Kenisha helps creative entrepreneurs turn their unique gifts into purpose-driven businesses. She supports them through the process of concept development, marketing strategy, project launches, and securing partnerships that further amplify their stories. Her love for the food industry started while growing the chef community at Eatwith which then expanded into her brand consulting and producing a series of pop up dining experiences highlighting local chefs throughout NYC.

nkem oghedo

Nkem Oghedo is the founder of Adá, a marketplace that helps companies celebrate diversity authentically with team events hosted by Black chefs. Previously, she worked in management consulting and served as the Chief of Staff of wellness startup, Care/of. Her professional mission is to create equitable economies in which Black communities thrive. She holds a B.S. in Chemical Engineering from Yale University and an MBA from Harvard Business School